September 29, 2004


In the wake of a brilliant AFL Grand Final, Melbourne’s Age continues its proud tradition of sour negativity:

Just 1.215 million Melburnians tuned into the game, the lowest recorded for a grand final under OZTAM, the ratings system introduced in 2001.

This compared with 1.324 million last year and 1.244 million in 2002, which both featured Brisbane and Collingwood.

So 29,000 fewer people watched this year’s match than tuned in two years ago - a decline of 2.3%. Even on the 2003 figure, the drop is still only 8.2%. The Age’s front-page headline for this piece? "How Melbourne tuned out of the grand final".

Posted by Tim Blair at September 29, 2004 04:25 PM

No wonder they call the place Mel-boring.

Posted by: BruceT at September 29, 2004 at 04:36 PM

How does this compare to the Age's plummetting circulation? Anyone?

Posted by: fidens at September 29, 2004 at 05:41 PM

"an brilliant..."

Come on Tim!

Posted by: Matt T. at September 29, 2004 at 09:15 PM

Bad me! Will be fixed.

Posted by: tim at September 30, 2004 at 01:02 AM

Darn. I thought you had done it that way to annoy Karl.

Posted by: Andrea Harris at September 30, 2004 at 05:14 AM